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In 1992, Chopard partnered with L'Oreal to release fine fragrances under the esteemed Chopard brand. The company's first fragrance, sweet and popular women's fragrance Casimir, debuted in 1992 to great success and spawned a series of flankers. The first men's scent, Heaven, was introduced in 1994. The company offers many of its fragrances in flacons that resemble a gemstone (Wish, for example, from 1999) and has introduced fragrances that coincide with a watch or jewelry collection, such as the Happy Spirit fragrances, which have a corresponding timepiece collection.

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